
Every year, some people, in a fit of trying to atone for their holiday-season sins, or trying to kickstart a diet that won’t live to see February, or trying to “cleanse” their bodies, give up beer for the month of January. It seems like a noble effort on paper; giving up something that you love (a new age Lent, perhaps?) is a challenge that can help you feel better about yourself for the year ahead.
We’re here to tell you that you should stop feeling so great about giving beer up for a month. Here are some reasons why you shouldn’t give it up.



